1. Introduction
This Cookie Policy explains how Emerald Media ("we", "us", "our") uses cookies and similar tracking technologies on emeraldmedia.io (the "Site"). It should be read alongside our Privacy Policy.
By continuing to use the Site, you consent to our use of cookies in accordance with this Policy, unless you have disabled them via our cookie banner or your browser settings.
2. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help websites function properly, remember your preferences, and provide insights into how the site is used. Similar technologies include pixels, tags, and local storage.
3. Types of Cookies We Use
a) Strictly Necessary Cookies
Required for the Site to function properly (e.g. security, load balancing, basic navigation). These cannot be disabled.
b) Analytics Cookies
Help us understand how visitors interact with the Site, so we can improve it. We use:
- Google Analytics (GA4) — tracks page views, session duration, traffic sources, and user behaviour
- Google Tag Manager (GTM) — manages the deployment of tracking tags on the Site
c) Advertising / Marketing Cookies
Used to measure the effectiveness of our advertising and, where applicable, to show you relevant ads on other platforms. We use:
- Meta Pixel — tracks conversions from Meta (Facebook/Instagram) advertising, builds custom audiences, and enables retargeting
d) Functional Cookies
Remember your preferences (e.g. language, region) to improve your experience on the Site.
4. Third-Party Cookies
Some cookies are placed by third-party services that appear on our Site. We do not control these cookies directly. These third parties include:
- Google (Analytics, Tag Manager, Ads)
- Meta (Pixel, Business tools)
We encourage you to review the respective privacy and cookie policies of these providers:
- Google Privacy Policy: policies.google.com/privacy
- Meta Privacy Policy: facebook.com/privacy/policy
5. Managing Your Cookie Preferences
You can control or disable cookies in several ways:
- Cookie banner: Use the preferences shown when you first visit the Site to accept, reject, or customise non-essential cookies.
- Browser settings: Most browsers allow you to block or delete cookies via their settings menu. Note that disabling cookies may affect Site functionality.
- Google Analytics opt-out: tools.google.com/dlpage/gaoptout
- Meta ad preferences: facebook.com/adpreferences
6. Cookie Duration
- Session cookies are deleted automatically when you close your browser.
- Persistent cookies remain on your device for a set period (varying by cookie, typically between 30 days and 2 years) or until manually deleted.
7. Changes to This Policy
We may update this Cookie Policy periodically to reflect changes in technology, legislation, or our own data practices. The "Last updated" date above reflects the most recent revision.
8. Contact Us
If you have questions about our use of cookies, please contact:
Emerald Media
Email: info@emeraldmedia.io
Website: emeraldmedia.io
